PerformanceAug 2026 · 6 min
Core Web Vitals as an engineering budget, not an afterthought
Why we treat LCP, INP and CLS as hard budgets enforced in CI, and how that changes the way a product gets built.
Read articleJournal
Notes from the workbench.
Engineering, performance, design systems and growth: what we're learning while we build.
WordPressJul 2026 · 8 min
When to reach for headless WordPress (and when not to)
Headless is powerful and often overkill. A practical decision framework for editorial teams weighing the trade-offs.
Read articleDesign systemsJun 2026 · 7 min
Designing a component system your whole team can trust
Tokens, naming and documentation are the difference between a design system and a folder of components.
Read articleQA & TestingMay 2026 · 5 min
The QA setup that catches bugs before your users do
A pragmatic mix of Playwright end-to-end coverage, contract tests and load testing that scales with the team.
Read articleCRM & AutomationApr 2026 · 6 min
CRM automation that saves hours without breaking pipelines
Lead routing and nurture sequences fail quietly. Here's how we build automations that stay observable.
Read articleSEO & GrowthMar 2026 · 9 min
Technical SEO wins that survive the next algorithm update
Structured data, crawl efficiency and site health compound over time; they're the durable half of the SEO equation.
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